Bleu de Paname

Founded by childhood friends Thomas Giorgetti and Christophe Lépine in late 2008, young Parisian brand Bleu de Paname has rapidly taken its place as one of the most exciting new streetwear brands to emerge from Europe in recent years. Their combination of workwear inspired garments and artisanal production techniques has crafted an extremely strong identity for the brand that was quickly picked up for distribution by the likes of Comme des Garcons in Japan, Colette in Paris and of course us here at Très Bien.

With heavy denim, chambray and the somewhat underused moleskin as their DNA fabrics, Bleu de Paname create high-quality utilitarian apparel that is rooted in the heritage tradition. However, BdP isn’t just about reproducing classics. Through the use of modern twists and detailing such as oversized pockets and large wooden buttons, the brand update traditional silhouettes creating smart, functional clothing with a streetwear edge. Furthermore, all Bleu de Paname garments are designed and manufactured in France, using some of the countries last surviving factories, and many of their raw materials are also homegrown.

In their short history Bleu de Paname have collaborated with the likes of PF Flyers and Pointer. However, this season sees a collaboration of a whole new caliber as the brand work on a capsule collection with industry giants Comme des Garcons, starting with a women’s range that is to be quickly followed by mens for Spring/Summer 2012. The past three years have shown whirlwind success for Bleu de Paname, and with their collections consistently strong, the brand are showing no signs of slowing down.